At Sonesta, our Culture of Caring takes on many forms. From feeding the hungry to helping provide school supplies to under-served neighborhoods, it’s our mission to lend a hand to those who support having us in their community. And last month, the folks at Royal Sonesta New Orleans showed their support to a nationwide event: National Travel & Tourism Week (NTTW).

In New Orleans alone, the travel industry employs thousands of locals and infuses the city with $8.7 billion each year. It all translates into more jobs, a more robust economy, and a stronger New Orleans—no small thing for a city that saw hard times in the wake of Hurricane Katrina in 2005. Indeed, for many New Orleanians, tourism is their lifeblood.

Our team members were proud to represent Sonesta during NTTW. To that end, eleven team members from the Royal Sonesta New Orleans made their way to Champions Square on the morning of Tuesday, May 7, for a Tourism Matters pep rally—a party in the spirit you’d expect from The Big Easy! It was a festive tribute to everything that makes the city shine—its music, its food, its drink, its architecture, and of course its welcoming people! Food trucks were on hand to serve breakfast bites and coffee. There were giveaways, hospitality awards, and a lively costume contest. And that distinctive New Orleans jazz, an uplifting blend of live percussion and horns, served as the spirited soundtrack.

Throughout the celebratory event, attendees sang the praises of their city. One common refrain heard throughout the day was this: Those who have never been can’t wait to visit, while those who have experienced the spirit of New Orleans can’t wait to come back for more. Whichever category you fall under, we look forward to welcoming you!